Go to Market Strategy before Supply Chain Strategy
10xLogistics
OCTOBER 19, 2022
In a 1993 Harvard Business Review article (and subsequently in his book Double Digit Growth ) Micheal Treacy and his co-author Fred Wiersema argue that most companies have to pick one strategy they will really excel at and exploit it. Operational Excellence - This is low cost. Let me use another example: The Kitchenaid Standmixer.
Let's personalize your content