Data Quality: Your Digital Transformation Depends on It

Logistics Viewpoints

In a prior post , I wrote about the various ways data is transforming global supply chains. Today, I’m going to add a qualifier — it has to be quality data. It’s a critical point, because there are so many ways that data can, well, “go bad”. So, what is quality data?

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Five Ways Data Is Transforming the Supply Chain

Logistics Viewpoints

Real-time supply chain data is the foundation for trust between supply chain partners. And so it follows that the data – and the data supplier – that underpins any network should be agnostic. With a solid foundation of common data across these silos, trust can blossom between supply chain partners. The post Five Ways Data Is Transforming the Supply Chain appeared first on Logistics Viewpoints.

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Building a Better Data-Driven Reverse Supply Chain

GlobalTranz

The post Building a Better Data-Driven Reverse Supply Chain appeared first on Transportation Management Company | Cerasis. Data Reverse Logistics Supply Chain Data-Driven Reverse Supply ChainHow often do you really think about the reverse supply chain?

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SONAR expands its reefer data

FreightWaves SONAR

Since its introduction in 2018, FreightWaves SONAR has provided subscribers with the most current freight market data, analysis and insights. SONAR is the only freight forecasting platform that combines contract tender data with spot rate data and creates predictive freight rates.

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ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

SONAR expands its reefer data

The Supply Chain Journal

Since its introduction in 2018, FreightWaves SONAR has provided subscribers with the most current freight market data, analysis and insights. SONAR is the only freight forecasting platform that combines contract tender data with spot rate data and creates predictive freight rates.

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What Supply Chain Data Should I Track in 2020?

GlobalTranz

Supply chain data management requires attention to detail and a mechanism in place that provides analytics, or insights, to gain actionable knowledge. Risk exists around data when it is incorrectly or inaccurately collected and shared. Data Supply Chain Supply Chain Data

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Make Print Marketing Personal Using Variable Data Printing

Amware Logistics and Fulfillment

But, when it comes to print marketing, variable data printing (VDP) gets the job done. In today’s media-saturated world, our marketing messages face stiff competition for consumer attention. It can be a real challenge to break through all the noise.

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Preparing Your Data for AI, Blockchain, and Other Emerging Technologies

Talking Logistics

One of the biggest mistakes companies often make is chasing after the next, new shiny technology application without first clearly defining the business problem or opportunity they’re looking to address — and without first getting their data in order.

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Why near-real-time electronic freight tender trucking data is more reliable than waiting on submitted data

FreightWaves SONAR

Data for data’s sake lacks value, especially in the view of the supply chain. And across the market, submitted data becomes rapidly outdated. And in some industries, outdated data can have disastrous consequences. Additional benefits of actual tender data.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Last Mile Communications Depend on Data and Technology

GlobalTranz

The post Last Mile Communications Depend on Data and Technology appeared first on Transportation Management Company | Cerasis. Data Final Mile Technology last mile communicationsEveryone is looking for a better way to manage last mile logistics.

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New Year Resolution: Start Collecting More Data in 2021

Blue Grace Logistics

As you might have guessed from the title, it’s time to start collecting more data. The Big Benefits of Big Data. Digitalization also creates the opportunity to collect data that would otherwise fall into the unknown. Simply put, good data drives better service.

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Navistar data leaked on auction site after cyberattack

The Supply Chain Journal

Data apparently stolen from Navistar International Corp. The data appeared on Wednesday on Marketo, which bills itself as a marketplace for stolen data. Leak site reportedly markets stolen data to victims’ competitors.

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Data-Driven Freight: Using a TMS to Yield Better Outcomes

GlobalTranz

The notion of data-driven freight management is not a new concept. All shippers, carriers, freight brokers, 3PL’s, freight forwarders, and other parties are continuously looking for ways to apply and understand data in meaningful forms. Data Freight TMS Data-Driven Freight

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Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.

Supply Chain Management Data: Here’s How Big Data Makes the Supply Chain More Efficient

GlobalTranz

It’s clear — and has been for a while — that big data and advanced analytics technologies are transforming a lot of day-to-day operations. The post Supply Chain Management Data: Here’s How Big Data Makes the Supply Chain More Efficient appeared first on Transportation Management Company | Cerasis. Data Supply Chain Supply Chain Management Data

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Using Freight Data to Increase Negotiating Power

GlobalTranz

The application of freight data holds immense potential. Logistics data is valuable to shippers, freight forwarders, logistics brokers, supply chain partners, third-party logistics providers, customers, and everyone else in the supply chain. Data Freight

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NTT DATA Saved $125 Million With SAP Ariba

Logistics Viewpoints

Jeff Tramel, the Vice President of Global Procurement, at NTT DATA Services. SAP recently announced that NTT DATA Services, a global digital business and IT services company, had achieved $125 million in value based on a digital transformation of their procurement function.

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Final Mile Integration: Data Enables Inventory Management & Replenishment

GlobalTranz

The post Final Mile Integration: Data Enables Inventory Management & Replenishment appeared first on Transportation Management Company | Cerasis. Data Final Mile Inventory Management final mile integration

4 Data-Driven Steps To Drive Successful B2B Demand Generation

Fact: Good data lives at the core of every successful B2B demand generation strategy. Without quality data, it’s nearly impossible to identify and segment your target audience and create messaging that speaks to their values and interests. Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. In this eBook, you’ll discover how to improve your demand generation program—and your bottom line.

Freight and trucking data: how historical and contract load tender data create a trucking rate predictor

FreightWaves SONAR

Freight and trucking data makes for an excellent resource for shippers and logistic service providers (LSPs) alike. The data obtained from historical and contract load tender information creates a valuable tool – a trucking rate predictor. Freight Market Blog freight and trucking data

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Demand Management Solutions Continue to Consume More and More Data!

Logistics Viewpoints

Many of these forecasts depend upon having more data. But gradually new data sets were added that improved the forecasting accuracy. A demand management application can truly be a Big Data solution today. The post Demand Management Solutions Continue to Consume More and More Data! Demand Management Big DataThere are a lot more demand forecasts being made today at companies then their used to be.

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Big Data in Logistics

Talking Logistics

There are many buzzwords in the supply chain and logistics industry today, and perhaps there’s none bigger than “Big Data.” Everybody talks about it, but what does Big Data really mean? When it comes to leveraging Big Data effectively in your organization, where do you begin? What is Big Data? Like many buzzwords, Big Data means different things to different people. Big Data is not a Technology. This is true with Big Data too.

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Retail enterprise suppliers’ best practices to use global trade data

FreightWaves SONAR

Global trade data and shipping demand management are not just things that high-tech companies and international investors need to worry about. This focus makes proper use of global trade data and analytics so vital for continued recovery and growth throughout the supply chain network.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

How to Turn Data into Business Value

Talking Logistics

Companies have access to more data than ever before, but more data doesn’t automatically translate into more insights and business value. How do you go from data to business value? Why is data context important? Read more How to Turn Data into Business Value. The post How to Turn Data into Business Value appeared first on Talking Logistics with Adrian Gonzalez.

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APIs and the High Value of ‘Useless’ Data

Talking Logistics

Global enterprises spend a lot of money on technology — up to 7% of revenues go toward hardware and software to communicate, gather, store, curate, and analyze the organization’s data. However, a robust IT infrastructure is only as valuable as a company’s ability to use it to transform data into actionable insights. Read more APIs and the High Value of ‘Useless’ Data.

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Emergency Shipping Amid Uncertainty Through Data Driven TMS

GlobalTranz

The post Emergency Shipping Amid Uncertainty Through Data Driven TMS appeared first on Transportation Management Company | Cerasis. Data TMS Data Driven TMS

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Data helps keep repair costs down

Fleet Owner

Data helps us move from reactive maintenance — or breakdown maintenance — through preventive maintenance, and toward predictive maintenance

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Multimodal Big Data Applications You Don’t Want to Miss

GlobalTranz

In the current age of automation in the supply chain, digital platforms, mobile apps, and inter-connectedness, it is more important than ever for shipping and logistic companies to keep up with the best multimodal big data applications available. Uncategorized multimodal big data application

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The data don't lie

DC Velocity

The DC worker shortage we've all been warned about is here. Strategy

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Using Freight Data to Build Relationships (w/ video)

FreightWaves SONAR

On this episode of #WithSONAR, current SONAR subscriber Greg Morrow, the Director of Operations for ARL Logistics , discusses the importance of using data to grow and strengthen carrier and customer relationships with co-hosts Kyle Taylor and Luke Falasca. SONAR provides that data.

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Transportation Data Overload: How a TMS Enables Data Management

MercuryGate

The volume and opportunity to collect and manage transportation data is increasing, and companies are clamoring over their potential. The post Transportation Data Overload: How a TMS Enables Data Management appeared first on MercuryGate International.

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Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Many organizations fail to properly evaluate vendors during the selection process. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace. After reading, you’ll gain insight into the following components: