Freight Broker Sales: Direct and indirect prospecting
FreightWaves SONAR
DECEMBER 2, 2020
It’s often difficult to identify who you should speak with at a company when you are prospecting for new business through freight broker sales. Freight can be controlled by a variety of departments. Sometimes there is only one decision-maker. Other times, however, there are multiple decision-makers that span multiple departments. . How do you find the right person?
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