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Email Tips for Ecommerce Businesses

Ship Monk

One of the greatest benefits of owning a direct-to-consumer (DTC) ecommerce business is that you get to form a direct connection with your customers. All ecommerce businesses should be engaging in targeted advertising. Of course, what you say is just as important as how you say it. Show me how you can solve a problem for me.

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Importance of Social Proof in Ecommerce

Ship Monk

What can ecommerce businesses do to leverage this power? That, in a nutshell, is why ecommerce businesses cannot afford to ignore the importance of social proof. Of course, sometimes following the herd can lead us astray. Conformity bias is what makes the fashion industry tick, and many ecommerce businesses benefit from it.

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Demand Forecasting: How It Enhances Ecommerce Operations

Ship Monk

As the holiday shopping season reaches its peak, ecommerce business owners everywhere are crossing their fingers, hoping they have enough product in stock and that they didn’t order too much. In truth, demand forecasting, or estimating how much product you’ll sell in the future, is one of the toughest challenges for any ecommerce business.

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How to be an Eco-Friendly Ecommerce Brand

Ship Monk

Which means in the world of ecommerce business, entrepreneurs may feel torn between making eco-friendly decisions and strategic business ones. The good news is that you can stick that stigma where the sun don’t shine because there are plenty of ways to run a profitable eco-friendly ecommerce brand. What is Sustainable Ecommerce?

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Profitably Delivering eCommerce with Consumer-Centric Priorities

Logistics Viewpoints

Capacity can be easily ramped up or down due to product seasonality, holidays and of course global events such as the COVID-19 pandemic. In a McKinsey surveyed, 59% of participants stated that a lack of executive vision was a significant obstacle to the digital transformation of their organization. [2] The payoff is well worth it.

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How Loyalty Programs Benefit Ecommerce Brands

Ship Monk

While most ecommerce brands aren’t giving away specter-proof jumpsuits or bejeweled pink jackets, offering benefits to members is a time-honored, strategic tactic that savvy ecommerce brands employ. Let’s take a concise dive into seven key areas of this critical ecommerce brand tool for boosting business.

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How to Boost Your Ecommerce Conversion Rate

Ship Monk

would put you in the middle 60% of ecommerce stores according to this benchmark. Today we’re going to look at how to calculate ecommerce conversion rates, identify some things that may be turning customers away, and what you can do to improve conversion rates. What is an Ecommerce Conversion Rate? Anywhere between 0.2%