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This Week in Logistics News (May 20 – 26)

Logistics Viewpoints

Last month, the company released its third annual “Brand Protection Report” and said it disposed of over 6 million counterfeit goods in 2022. Cargo ships lost 661 containers at sea in 2022, down from the 15-year average of 1,566 lost per year, according to the latest figures from the World Shipping Council (WSC).

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Importance of Social Proof in Ecommerce

Ship Monk

Sure, we can talk endlessly about our warehouse automation and cool robotics , outstanding service , or award-winning warehouse management system , but that’s not nearly as believable as our case studies and customer testimonials. Adding social proof to your website, product pages, and marketing tools builds trust in your product.

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How to Boost Your Ecommerce Conversion Rate

Ship Monk

According to an ongoing study of 3,036 Shopify stores, the average conversion rate (visits that resulted in purchases) in 2022 was 1.3%. In fact, studies show that the more expensive your product or purchase type (such as a subscription), the more visits they will make before purchasing. Anywhere between 0.2%

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Mobile Commerce for Ecommerce Brands

Ship Monk

Because it’s estimated that over 50% of all ecommerce purchases during the 2022 holiday season were made on a smartphone. Marketing ads and videos usually link to a website or web store where customers can make a purchase. Videos are also extremely helpful and can answer a lot of questions for shoppers that photos can’t.

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10 Sure-Fire Tips for Customer Acquisition

Ship Monk

With mobile shopping driving as much as 50% of eCommerce sales in 2022, it’s time to get smart about smart phones. ??. #4. videos, podcasts, eBooks, infographics, case studies… the list goes on. Whether you love it or hate it, most of us can agree that social media is an all-in-one customer acquisition and retention tool.

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