The Zara’s logistics process
Logistics at MPEPS at UPV
MAY 7, 2023
They are characterized by the retail strategy of adapting products according to the trends dictated by the consumer in the fastest and most efficient way possible, replacing the traditional model in which designers dictated fashion. Un Modelo de Empresa Innovadora y Flexible: el caso Zara. Revista de Investigaciones Politicas y Sociológicas.
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