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Finding Your Ecommerce Brand Niche

Ship Monk

You decide to launch an ecommerce store to sell this idea because it’s the greatest idea ever and can’t possibly fail. Part of the process is doing your homework and identifying your ecommerce niche. What is an ecommerce niche? What is an Ecommerce Niche? Let’s assume you’re an entrepreneur with a great idea.

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Cost to Serve Analysis—And the Costs of Neglecting It

Logistics Bureau

If you haven’t done a segmentation exercise, that would be a positive first step towards understanding customer profitability. Nor will it become a less significant issue as markets increasingly demand more comprehensive ranges of products , packaging configurations, and forms of presentation. Schedule your consultation call now.

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Omnichannel Retail and the Cost to Serve Online Customers

Logistics Bureau

Ecommerce competition was already fierce before the pandemic curbed consumer enthusiasm for in-store shopping, and now, it is even more so. While none of them will be new to retailer businesses created purely for ecommerce, they add a disruptive element to cost control when merging online and traditional retail operations.