Delivery: A New Moment of Truth
Talking Logistics
OCTOBER 22, 2018
Author’s Note: The following is an excerpt of what I presented recently in a webinar organized by Descartes Systems Group (a Talking Logistics sponsor) focused on “ Delivery – The Moment of Truth.” Lafley defined back in 2005. I’ll give you a quick personal example. Poor Delivery Experience Can Negate It All.
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