On-Time In-Full (OTIF) and the Growing Demand for Real-Time Freight Visibility
Talking Logistics
JULY 24, 2017
Achieving end-to-end supply chain visibility has always been (and remains) a top priority for companies, but over the past few years, the spotlight has been on a particular segment of the process: achieving real-time freight visibility. Why has this become so important for shippers and third-party logistics providers (3PLs)? “We’ve always had systems that allowed you to get visibility within your own four walls,” said Bennett Adelson, CEO of MacroPoint in a recent episode of Talking Logistics.
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