People want free shipping. That’s the biggest motivator – like good logistics pros they are looking at total landed cost. It’s more important than discounts.
Apparently, the most-purchased e-commerce items are fashion products.
Knowing what consumers seem to want should be very important to marketers and logistics pros alike.
Brian Straight Thursday, September 22, 2022
BigCommerce survey reveals what e-commerce shoppers want | Modern Shipper
BigCommerce survey reveals what e-commerce shoppers want | Modern Shipper
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