Sat.Mar 30, 2013 - Fri.Apr 05, 2013

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Is The "Final 3 Feet" The Most Important Logistics Leg?

10xLogistics

I have talked a lot about " Final Mile " logistics especially since so many are trying to compete in this area. From next day delivery to same day delivery to " crowd sourcing " delivery just about every retailer is trying to get an advantage over the other through a more efficient final mile delivery network. However, 90% of shopping is still done in retail stores and the final 3 feet are the most important part of the execution of in store logistics.

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The Battle for Retail Sales is Really The Battle of Supply Chains

10xLogistics

I continue to believe the battle for retail sales is really all about the underlying supply chains rather than the actual store. The "store experience" is losing its importance to the more broader "order fulfillment" experience. The backbone of this order fulfillment experience is the underlying supply chain efficiency of the retail company. The key metrics for consumers include: How easy is it to find what I want on your site / store?