FASHION PUTS ITS LOGISTICAL CAPACITY AT THE SERVICE OF THE GOVERNMENT

The fashion giant Inditex will donate around 300,000 surgical protective masks to the Spanish state and is exploring giving up part of its textile manufacturing capacity for the manufacture of medical equipment. This week we have studied concepts of distribution networks, but in this post I would like to emphasize that the situation in Spain and in some countries of the world is so critical that the inventory of sanitary material is… COMPLETELY NON-EXISTENT.

Zara returns to its origins, but this time to fight the COVID-19

The production lines work against the clock, countries like China are starting to send quantities of gowns, masks, etc., to Spain, other countries like Italy, despite the aid received, are so many people infected by coronavirus that they do not have enough material to supply all those who need it.

Here is a link to a video of the mask production line:

Complete Automatic Face Mask Production Line

However, other designers integrated in ACME (Asociación de Creadores de Moda de España) such as Andrés Sarda or Dolores Cortés have also ceded their workshops for the production of sanitary ware. All united in the fight against the same enemy.

If you want more information I leave you several links that deal with the subject.

www.lavanguardia.com/vida/20200319/474260118566/firmas-de-moda-ponen-a-disposicion-sus-talleres-fabricar-material-sanitario.html

www.expansion.com/empresas/distribucion/2020/03/18/5e725516e5fdea2c468b45ce.html

2 thoughts on “FASHION PUTS ITS LOGISTICAL CAPACITY AT THE SERVICE OF THE GOVERNMENT”

  1. Thanks for the article Maria, the text is really interesting and it is good to know that this Big companies are working to help with this problem. Nevertheless, I think it is going to be difficult to distribute them properly in Spain as is happening now… I look forward to see if the distribution system gets better in the next weeks and how the government is going to tackle this problem.

  2. Super interesting article !! I agree with Yolanda that it is good to see some humanities (or marketing strategy?) from big companies to help others during this crisis. I also saw that the multinational LVMH was going to produce and distribute free hand sanitizers to French hospitals. (Source: BBC) and Alibaba was going to offer test kits all around Europe (Source: BBC). However, as Yolanda said, I am interested to see how they plan to distribute it during this lockdown…

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