E-Commerce, Last Mile Delivery Optimization, Retail & CPG
Bringing Order to Chaos: Last-Mile Delivery Costs and How to Reduce Them
Jun 16, 2023
7 mins read
Say you purchase your coveted gadget online, eagerly tracking its journey from warehouse to your welcoming hands. Now take a moment to think about the complicated trip your gadget took to reach your doorstep.
Step into the world of last-mile delivery, the unsung hero of the e-commerce world. Customer satisfaction and keeping costs in check rests on optimal last-mile delivery operations. The question then is: how can companies maneuver this intricate, costly maze successfully?
It is no secret that customer expectations are really high these days. Naturally, the costs of meeting such expectations, especially on the delivery front are also increasing. The biggest challenge that logistics providers face is rising last-mile carrier delivery costs. Hence, businesses must proactively improve the efficiency of their last-mile delivery services.
Retailers and logistics providers should not shift the burden of costs on the consumers as it makes them unhappy and leads to churn. Thus, businesses should enhance their delivery services without hurting their profit margins.
What do you mean by last mile delivery costs in logistics?
Last-mile delivery is the crucial stage of transporting goods from the retailer’s transportation hub to the ultimate delivery destination. This phase isn’t just a logistical necessity—it swallows up between 40-55% of total shipping costs. Consider it the hidden part of the iceberg in the sea of e-commerce; an untapped goldmine waiting to be converted into customer satisfaction and fiscal efficiencies, potentially reshaping the competitive landscape of the marketplace.
What are the costs involved in last-mile delivery?
As last-mile deliveries get more complex, so do the kind of costs associated with them. These include:
1. Fuel costs:
Last-mile fuel costs require careful management as they make up 25% of a truck’s operational costs over volatile price fluctuations. Urban deliveries often increase fuel consumption due to higher delivery frequency and idling, while rural deliveries add to costs due to long travel distances. Efficient fuel management can enhance route planning and capacity utilization.
Read also: How to Calculate the Cost of Transport
2. Labor costs:
The logistics industry is currently facing a significant shortage of qualified drivers in the US, causing a surge in truck driver wages, which constitute 33% of a delivery truck’s operational costs. A recent analysis by the American Trucking Associations (ATA) indicates that if existing trends persist, we could see a potential driver shortage reaching up to 175,000 by 2024.
3. Idling costs:
Idling is a considerable challenge in urban areas due to the inefficiency in fuel consumption and the potential for vehicle wear and tear. Just one hour of idling per day over a year equals 64,000 miles of engine wear, resulting in additional annual maintenance expenses of up to $9,472 per truck.
Read also: Tackling Vehicle Idling in Last-Mile Logistics
4. Reverse logistics costs:
Returns and product replacements significantly impact operational costs. The trend for quicker deliveries and specific delivery time slots increases the risk of failed or delayed deliveries, leading to high refund costs for e-commerce companies.
When a consumer decides to replace a product, logistics companies bear the costs of both reverse logistics and re-delivery, placing further strain on last-mile logistics costs. In 2021, a wide range of major product categories saw online purchase returns, with rates varying from 8% to 88%. Among these, clothing retailers had the highest percentage, with 88% of consumers opting to return their orders.
5. Environmental and congestion costs:
Delivery vehicles contribute to urban air pollution and traffic congestion. Emissions from urban last-mile deliveries are predicted to increase by 30% in 100 cities globally by 2030. Rising congestion costs due to increased delivery volumes are also a significant factor.
6. Maintenance costs:
The strain of constant start-and-stop driving increases wear and tear on vehicle components, leading to more maintenance costs. Neglected or delayed maintenance can result in costly breakdowns, extended downtime, and disruptions to the delivery schedule. Minimizing maintenance costs through proactive practices and investing in reliable vehicles is crucial for optimizing last-mile delivery operations.
7. Storage costs:
Storage costs are notable for logistics companies dealing with perishable items like pharmaceuticals and food. Many of these companies are investing in improved facilities to attract new drivers. Fleet utilization helps save last-mile costs by optimizing routing, consolidating loads, right-sizing the fleet, and enabling real-time monitoring and tracking.
Read also: A Study of Unit Economics in Last Mile Delivery
Is it essential to reduce last-mile delivery costs for vehicles?
The last-mile delivery stage is significant in the logistics supply chain. These high costs, coupled with a steep increase in the volume of last-mile orders, underscore the need for reducing delivery costs to adapt to consumer demand shifts and safeguard profit margins. As this part of the process directly interacts with customers, companies must ensure efficient, on-time deliveries to uphold customer service standards. Failure to do so can lead to negative customer feedback and potential loss of clientele.
The last-mile is often the most expensive stage of logistics due to its intensive infrastructure requirements. Costs for IT, backend systems, delivery personnel, depots, and vehicle fleet’s wages accumulate rapidly, with failed deliveries adding an extra burden. Even minor glitches can lead to significant cost overruns.
Today’s retailers are grappling with increased pressure to deliver more packages swiftly and at lower costs. With customers expecting faster, more controllable, and ideally, free deliveries, reducing last-mile delivery costs has become a prerequisite for meeting these evolving customer expectations.
Curtailing last-mile delivery costs is not only desirable but essential for the sustainability and profitability of logistics companies. By reducing these costs, companies can offer better service, manage operational complexities more effectively, and keep pace with increasing customer demands.
Read also: What Makes Every Delivery More Efficient Than the Last
How to reduce delivery costs of last-mile?
These innovative solutions will enable you to untangle the web of costs, without compromising on service quality. These cost-efficient, agile, and customer-focused last-mile solutions will catapult your delivery experience to success.
1. Optimize delivery routes:
A well-planned delivery route can save time and costs significantly. A dispatch routing software such as Locus can help automate your delivery route planning and turn your last mile into a revenue generator. Utilizing advanced mapping and GPS technologies, businesses can find the most efficient routes, minimizing fuel usage and wear-and-tear on delivery vehicles. Locus’ proprietary geocoding engine converts even the most ambiguous addresses into precise geographic coordinates for improved on-time delivery rates.
2. Adopt sustainable delivery modes:
A sustainable last mile can aid your business in innumerable ways. One of the many ways in which businesses can improve their green footprint is by adopting EVs, bicycles, or drones for last-mile delivery that can save on fuel expenses and maintenance costs. This eco-friendly approach can significantly cut costs while also bolstering the company’s sustainability credentials.
Why You Should Choose Carbon Neutral Shipping Today
3. Invest in technology and automation:
Investing in the latest technology can revolutionize inventory management, enable real-time tracking, and facilitate quicker decision-making. By minimizing human errors and inefficiencies, businesses can achieve heightened operational efficiency while simultaneously reducing costs.
4. Choose flexible delivery options:
By offering flexible delivery services like time-slot delivery, click-and-collect, or pick-up points, businesses can reduce costly failed deliveries, which according to a report by Loqate, can cost businesses up to $20 per failed delivery. These options also allow for a more balanced demand, preventing rush periods that can inflate delivery costs.
Read also: ShipFlex For Intelligent, Flexible, and Fast Deliveries
5. Partner with third-party logistics (3PL):
Collaborating with 3PL providers such as Locus can help businesses access sophisticated logistics networks and technologies without the hefty upfront investment. These partnerships can help reduce last-mile delivery costs through increased efficiency and expertise.
6. Implement predictive analytics:
Utilizing predictive analytics can provide insights into delivery patterns, customer behavior, and potential bottlenecks in the delivery process. By forecasting demand and optimizing delivery schedules and routes, businesses can enhance efficiency and reduce last-mile delivery costs.
In conclusion, the implementation of these strategies, backed by real-time data, can help businesses significantly trim their last-mile delivery costs. Balancing customer satisfaction and cost-effectiveness is crucial in the evolving landscape of ecommerce, and these tactics can aid businesses in achieving this equilibrium.
Book a demo to see how Locus can enhance your last-mile operations
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Bringing Order to Chaos: Last-Mile Delivery Costs and How to Reduce Them