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New Planning Maturity Assessment

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New Planning Maturity Assessment

Test your Planning Fitness. In today's new supply chain paradigm, resilience and agility are key. Is your planning process fit enough to keep up with the pace of change? Is your tech stack helping or hindering your progress? Take AIMMS's new quiz to uncover learnings and benchmark yourself against peers! Many professionals have found this quiz useful to identify improvement areas.

Best Practices for a Marketing Database Cleanse

ZoomInfo

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement.

2020 Database Strategies and Contact Acquisition Survey Report

ZoomInfo

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

Cold Calling Tips and Tricks

ZoomInfo

In recent years, cold calling has become synonymous with rejection and failure. In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. However, there is also strong evidence which points to the contrary - 78% of decision-makers have taken an appointment or attended an event as a result of a cold call.

Why B2B Contact and Account Data Management Is Critical to Your ROI

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64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. The digital age has brought about increased investment in data quality solutions. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.

Building AI to Unlearn Bias in Recruiting

Research shows that the hiring process is biased and unfair. While we have made progress to solve this, it’s potentially at risk due to advancements in AI technology. This eBook covers these issues & shows you how AI can ensure workplace diversity.

5 Essential Pieces of a Prospecting Solution

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Forward thinking sales leaders are starting to prioritize technology initiatives. Is your team focused on building a reliable tech stack for 2020? As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster. Using ZoomInfo’s exclusive research, third-party studies, and analyst briefs, this eBook aims to help B2B sales leaders better understand: Different ways pro

The Impact of Direct Dials on Sales Productivity

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To understand the importance of direct dials, you need to understand connect rates. Often, sales reps who fail to hit the phones hard are left wondering how they missed their quota. While dialing away at targeted prospects, it’s important for them to remember that not all sales outreach is created equal. Take the following stats into consideration: It takes 5 minutes to connect with a prospect via direct dials, but takes 22 minutes using company switchboard numbers.

3 Mistakes Organizations Make While Developing ABM Programs

ZoomInfo

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

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Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. So what’s the problem? Many organizations fail to properly evaluate vendors during the selection process. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace.

Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

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Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. The primary takeaway? Forrester found “only 1.2% of companies achieved a score indicating maturity in data management practices in the space.".

How to Overcome the Pain Points of Your CRM

ZoomInfo

It’s no secret, only 13% of salespeople are satisfied with their CRM. The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity.

Your Data Has Value. Learn How Technology Can Unlock It.

Supply chain data is flawed, we all know this. Hear ClearMetal CEO, Adam Compain, talk about how the right technology and strategies will give you better visibility and create value within your supply chain. The ability to move from reactive firefighting to proactive planning is closer than you think.

The 4 Stages of Supply Chain Analytics

How do you move from “what happened” to “what would happen if”? Most supply chains struggle with the first, and the latter is wishful thinking. What stage are you in? Find out where your supply chain is on the maturity curve.

Your Supply Chain Probably Has a Data Problem - Start There

Common problems like data access and quality are preventing you from taking the first step towards transformation. Modern visibility providers are putting band-aids on bad data, giving you the ability to make misinformed decisions. Solve the data first.

How Recruiters Can Create a Predictable Candidate Pipeline

Even the most experienced recruiting professionals face challenges filling critical roles in their organizations from an inability to establish, nurture and grow a sustainable talent pipeline. Download this eBook to get a jump on sourcing and learn how to build a high performance recruiting pipeline.

How ClearMetal Customers Stay a Day Ahead of the Competition

Every shipper in the world receives alerts that their shipment arrived at port 1.5 days after it actually happened. ClearMetal customers get alerted 31 hours earlier. Learn how ClearMetal is giving their customers a competitive advantage nobody else can.