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Marketing Strategies for Small Businesses: 6 Steps to Building the Perfect Marketing Strategy 

GoShip Blog

Over the years, marketing strategies have evolved with the times, the advent of technology, and changes in consumer behavior. Why a Solid Marketing Strategy is Important A marketing strategy refers to a business’s action plan for achieving its short and long-term goals and developing a sustainable competitive advantage.

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Winning strategies for distributors and manufacturers during an economic downturn

EazyStock

The right purchasing and logistics strategies give companies an edge during these unique, uncertain times and, during the return “to normal,” a greater competitive advantage and continued growth. Rapid cost increases, interest rate hikes and reduced demand require more effective inventory management and forecasting attention.

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How to Reduce Lead Times: 11 Tips for Manufacturers & Warehouses

Conger

If you're looking for ways to reduce lead times, you’re in the right place. Because in this post, you’ll find 11 effective strategies for doing just that. Identify and Eliminate Bottlenecks. The closer the supplier is to your warehouse or manufacturing plant or location , the easier it is to reduce lead times.

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This Week in Logistics News (April 20 – 26)

Logistics Viewpoints

Low-income citizens, who rely on the government’s Supplemental Nutrition Assistance Program (SNAP) to support their grocery budgets, would have to pay a reduced $4.99 Guffey added that the company is meeting with the agency weekly to ensure a smooth transition before the peak holiday shipping season.

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Logistics Analytics: Top Reports You Need To Reduce Costs

Trinity Logistics

A TMS is an excellent investment and according to Logistics Management Magazine, has been shown to reduce transportation costs by up to 30 percent. Find out these priceless tips on improving your logistics processes. If you’re looking to cut freight costs, this report clarifies where your missed opportunities are located.

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Omnichannel Retail and the Cost to Serve Online Customers

Logistics Bureau

The tips in this article will help you know how to identify the customers, products, and processes that might be inflating your cost to serve (CTS) unnecessarily. Let’s begin with a look at why, in general, retailers with multiple sales channels are more likely to experience difficulties in reducing cost-to-serve.

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Travel Time Is Key to Lowering Labor Costs in Your Distribution Center

GlobalTranz

Warehouse Managers Underestimate Lost Revenue Due to Travel Time Warehouse revenue is reliant on fill rates and orders shipped minus overhead expenses, including labor. Best Practices For Lowering Labor Costs in Your Distribution Center Warehouse Managers should know a few tips for lowering labor costs beyond “telling workers to up the pace.”