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Defining Digital Transformation

Talking Logistics

Editor’s Note: The following is an excerpt from “ Construction Is Lagging In Digitization LET’S GET UNSTUCK ,” a research e-book produced by Adelante SCM and published by Command Alkon (a Talking Logistics sponsor). What is so new about digital transformation? Then why all the fuss today about digital transformation?

Digital 61
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Top Trends in Freight Forwarder Digitization

Freightos

Using digital tools to help deliver great customer experience. . The digitization of the freight industry is about improving speed and efficiency. . For example: CH Robinson launched Freightquote – This platform takes aim at SMBs enabling simple online search and e-booking across multiple US trucking carriers.

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The Digitization of Freight

Talking Logistics

The digitization of freight is one topic that has generated a lot of industry buzz and animated discussion over the past couple of years, but also a lot of confusion and questions. What exactly is freight digitization? And what actions should companies take to leverage the opportunities inherent in the digitization revolution?

Digital 61
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Digital Marketing in 2021: Search Engine Marketing

WorkWave

Search engine marketing (SEM) allows you to buy digital ad space on Google’s search engine results page when users search for keywords you choose to target, ideally leading them to a relevant landing page where you can encourage them to fill out a form, schedule an appointment, or interact with your business in some other meaningful way.

Digital 72
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Digital Transformation: Why It’s Not an “Easy Button”

Talking Logistics

There is a lot of discussion today about digital transformation, including why it’s important and what the benefits can be. It goes well beyond just digitizing data and displaying it on a dashboard. It goes well beyond just digitizing data and displaying it on a dashboard. The Digital Transformation Journey.

Digital 60
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Generative AI in Supply Chain: How It Impacts Your Logistics

Trinity Logistics

Now, there’s a lot of definitions out there, but here’s how I define it. That is one example of a public version of Generative AI. There are advances in the works to help “fact check” the tool, but you must remember whatever Generative AI does today is opaque. Another feature is enables tools to call digital actions.

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ShipMonk Wins 2022 Excellence in Customer Service Award

Ship Monk

With so much competition, shifting regulations across borders, multiple digital platforms, and greater emphasis on quick turnarounds, customer service can make or break the success of a business. At ShipMonk, it has definitely been one factor that makes our success.