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Email Tips for Ecommerce Businesses

Ship Monk

One of the greatest benefits of owning a direct-to-consumer (DTC) ecommerce business is that you get to form a direct connection with your customers. Email vs. Other Forms of Communication For many years, email has been the gold standard of communication tools for DTC businesses. The downside?

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Importance of Social Proof in Ecommerce

Ship Monk

What can ecommerce businesses do to leverage this power? That, in a nutshell, is why ecommerce businesses cannot afford to ignore the importance of social proof. Of course, sometimes following the herd can lead us astray. Conformity bias is what makes the fashion industry tick, and many ecommerce businesses benefit from it.

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Demand Forecasting: How It Enhances Ecommerce Operations

Ship Monk

As the holiday shopping season reaches its peak, ecommerce business owners everywhere are crossing their fingers, hoping they have enough product in stock and that they didn’t order too much. In truth, demand forecasting, or estimating how much product you’ll sell in the future, is one of the toughest challenges for any ecommerce business.

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Profitably Delivering eCommerce with Consumer-Centric Priorities

Logistics Viewpoints

Capacity can be easily ramped up or down due to product seasonality, holidays and of course global events such as the COVID-19 pandemic. In a McKinsey surveyed, 59% of participants stated that a lack of executive vision was a significant obstacle to the digital transformation of their organization. [2] The payoff is well worth it.

eCommerce 139
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How Loyalty Programs Benefit Ecommerce Brands

Ship Monk

While most ecommerce brands aren’t giving away specter-proof jumpsuits or bejeweled pink jackets, offering benefits to members is a time-honored, strategic tactic that savvy ecommerce brands employ. Let’s take a concise dive into seven key areas of this critical ecommerce brand tool for boosting business.

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How to Boost Your Ecommerce Conversion Rate

Ship Monk

would put you in the middle 60% of ecommerce stores according to this benchmark. Today we’re going to look at how to calculate ecommerce conversion rates, identify some things that may be turning customers away, and what you can do to improve conversion rates. What is an Ecommerce Conversion Rate? Anywhere between 0.2%

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Demand Forecasting 101: Everything eCommerce Businesses Need to Know

Ship Monk

For an eCommerce business owner, the answer is obvious: How the heck do I get a handle on my inventory management ?! We’re talking, of course, about demand forecasting, or the process of predicting customer demand for a product or service. 1 Market Research – Market research gathers crucial customer data by means of surveying.