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5 Sales and Marketing Myths with Mary Keough

The Logistics of Logistics

She joined Gorilla after helping a leading water tech manufacturer earn leads by repositioning the B2B customer at the front of their strategy. In a digital world, Mary’s proven approach helps industrial and manufacturing businesses stay ahead. Myth 3 : Print media and print first media is a good way to engage your market.

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The smart factory Part 1: Digitization, digitalization and digital

SYSPRO Smarter ERP

The digital transformation of the operations and processes of factories and supply chains is based upon digitization of carefully selected machines and digitalization of the related business processes. To understand this question, we will need to understand what are the differences between digitization and digitalization?

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Why Digital Transformation Is Fundamental To A Resilient Supply Chain

Blue Grace Logistics

Logistics stakeholders are continuing to digitalize operations—and supply chains—through new technologies that meet customer expectations and keep up with global trade challenges. There will be no turning back in the post-Covid times—the digital transformation is here to stay.

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Embracing Strategic Digitalization to Stay Ahead of Tech Obsolescence

Locus

No industry remains untouched by this rapid digital transformation, especially the last mile delivery market, which was valued at $131.52 Strategic digitalization is not an option—it’s a necessity to survive in this fast-paced, digitally-driven environment, effectively seizing market opportunities. billion by 2031.

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Omnichannel Strategies Are Crucial For Retail And Shippers

Blue Grace Logistics

What This Blog Is About: What is omnichannel and its impact on physical retail? Over the last decade, ever since social media and the IoT became common-place mediums, there has been a change in marketing tools and strategies. A more streamlined communication is provided by omnichannel strategies. Impact On Physical Retail.

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Marketing Strategies for Small Businesses: 6 Steps to Building the Perfect Marketing Strategy 

GoShip Blog

Over the years, marketing strategies have evolved with the times, the advent of technology, and changes in consumer behavior. Why a Solid Marketing Strategy is Important A marketing strategy refers to a business’s action plan for achieving its short and long-term goals and developing a sustainable competitive advantage.

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Top 5 manufacturing CFO priorities for 2022

SYSPRO Smarter ERP

We recently surveyed CFOs and finance executives in the manufacturing and distribution sectors to study how the pandemic has impacted their businesses. Over half ( 51% ) of total respondents agreed that investing in eCommerce platforms and digital transformation initiatives is of top of mind this year.