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Importance of Social Proof in Ecommerce

Ship Monk

And when we feel uncertain, humans tend to look for examples of what others in our situation have done. We’ll give you some examples of social proof, and we’ll even rank them in terms of trustworthiness. Of course, sometimes following the herd can lead us astray. But faked before/after photos are the bane of social media.

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Omnichannel Retail and the Cost to Serve Online Customers

Logistics Bureau

Let’s begin with a look at why, in general, retailers with multiple sales channels are more likely to experience difficulties in reducing cost-to-serve. If it were simply the fact that online sales typically involve home delivery, then omnichannel sellers would have no more cost-to-serve challenges than their pure-play online competitors.

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Truck fleet management: How are my trucks performing in the market?

FreightWaves SONAR

Of course, that all depends on seeing the activities that are occurring, benchmarking current carrier operations and continuously improving. And freight KPIs can serve as a valuable tool for freight market intelligence. Freight intelligence tools help management develop a more unified freight strategy. Request a SONAR Demo.

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Ecommerce Kitting Services

Ship Monk

On the other hand, maybe you’re shopping for yourself and there’s a sale on socks—buy five and get the sixth free. They save time and effort; meanwhile your ecommerce business has more longer-term, consistent return customers and sales figures. An example of this could be ordering a custom car.

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Ecommerce Inventory Management: Challenges & Solutions

Logistics Bureau

To kick off our brief guide, we’ll look at the challenge of managing inventory effectively across multiple sales channels. Multicha nnel Sales Complexity: Organise, Organise, Organise Does your company operate in the ecommerce sphere? So what can you do to ensure your inventory management meets the challenge of multichannel sales?

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Email Tips for Ecommerce Businesses

Ship Monk

Email vs. Other Forms of Communication For many years, email has been the gold standard of communication tools for DTC businesses. Because it’s so immediate, SMS should be used sparingly, for time-sensitive information, such as prompts to revisit an abandoned cart, or notifications of a sale starting or ending. The downside?

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Cost to Serve Analysis—And the Costs of Neglecting It

Logistics Bureau

If you can only say “No”, I will not be surprised, because many companies have never drilled down into the costs involved in selling specific SKU categories, individual SKUs, or providing particular services connected with those sales, to specific customers or customer categories. And that is the sole purpose of cost-to-serve analysis.